Sally Fielding

Award Winner

Sally is the founder and Managing Director of Sally’s Cottages, a holiday cottages letting agency with over 300 properties throughout the Lake District. As well as selling breaks in holiday cottages they also offer a full management service for cottage owners if they would like it, using local suppliers to instantly solve any problems that arise in a cottage on a day-to-day basis.

The agency launched in 2003 with 1 holiday cottage in Eskdale and just £1,000 to set up. Today, it encompasses over 340 cottages, 12 staff in a Keswick office, 70 self-employed cleaners and had takings of £4.5million last year.

Sally’s vision is to sell the Lake District dream and to inspire moments of happiness. Last year, she created a pop up bedroom on Derwentwater – complete with a dressed kingsized bed, bedside tables and lamps – to promote the beauty of the lakes and her passion for the area.